Value-Based Procurement Conference
Client: MedTech Europe
Sector: Healthcare, Medical Technology & Procurement
Location: Brussels, Belgium (on-site & hybrid)
Date: 09/12/2025
The Value-Based Procurement Conference is the flagship event of MedTech Europe, entirely dedicated to promoting value–based approaches within healthcare procurement. The conference brings together procurement professionals, healthcare providers, policymakers, industry leaders, and experts to explore how procurement strategies can evolve beyond purely price-driven models, with a focus on patient outcomes, quality, and long-term sustainability.
Over the years, the conference has evolved into a major European reference platform for dialogue and knowledge sharing regarding value-based procurement. The format has continually adapted to changing circumstances, including fully virtual editions during the COVID-19 pandemic.
TMAB Business Events has been MedTech Europe's trusted partner for multiple editions, handling the organization and execution of the Value-Based Procurement Conference, including hybrid and fully virtual formats. In 2025, TMAB successfully delivered the 7th edition of the conference, reaffirming the strength and continuity of the partnership.


TMAB's responsibilities included:
- End-to-end project management: from early planning to post-event follow-up
- Format design & adaptability: realization of on-site, hybrid, and fully virtual conferences, with guaranteed continuity throughout the COVID-19 period
- Registration & digital platforms: participant management, access control, and online conference environments
- Programme & speaker coordination: plenary sessions, panels, breakouts, and speaker logistics
- Technical production: audiovisual setup, live streaming, recordings, and virtual interaction tools
- Onsite & online delivery: seamless coordination of speakers, moderators, and participants, both physical and remote
TMAB's experience with complex, content-driven healthcare events ensured a consistent participant experience across all formats, while upholding MedTech Europe's high standards of professionalism and compliance.
The successful transition to virtual editions during COVID-19, followed by a return to high-quality on-site events, demonstrates the resilience and scalability of the Value-Based Procurement Conference. TMAB's long-term involvement provided stability, technical expertise, and institutional memory throughout this entire evolution.